How to list your products in top 5 Indian Marketplaces?

Most of the Indian sellers depend on more than one marketplace to catch up on sales.

Here is the list of Do’s and Don’ts for product listing on the top 5 Indian marketplaces.

1.Amazon

Amazon is one of the leading e-commerce marketplace, and is into almost all product categories with almost 3 lakh sellers in India.

Product Title:

Do’s:

  • You can add a maximum of 200 characters
  • Adding keywords in the product title can improve search ranking
  • Use correct spelling
  • Title alignment should be as follows – Brand name, product name, product material, color, size

Don’ts:

  • Any discounts or offers should not be mentioned in the title
  • No promoting your e-commerce site name
  • No promoting other products/ brands
  • Avoid using all the words in caps
  • Don’t overuse acronyms
  • Avoid grammar mistakes
  • Avoid using unrelated keywords
  • The title should not cover email address and website address

Product description:

Do’s:

  • You can add a maximum of 2000 characters
  • Text alignment can be supported by HTML code
  • Adding bulletin for product specifications and features enhance better readability
  • Use correct spelling

Don’ts:

  • No promoting other products
  • Words like “wow” or “look” can be avoided
  • Avoid using all the words in caps
  • Don’t overuse acronyms
  • Avoid grammar mistakes
  • Avoid using unrelated keywords
  • The description should not cover email address and website address

Images:

Do’s:

  • Size: 1000*1000 pixels
  • The white background is must for all the images
  • Minimum of 5 images for a product enhances promotion
  • The brand logo can be added in the image
  • Text can be added in the image

Don’ts:

  • Avoid using watermark in the images

2.Flipkart

Flipkart is an Indian online marketplace based out of Bangalore and is into almost all categories like Amazon.

Product Title:

Do’s:

  • You can add a maximum of 80 characters
  • Adding keywords in the product title can improve search ranking
  • Use correct spelling
  • Title alignment should be as follows – Brand name, product name, product type, and category

Don’ts:

  • Any discounts or offers should not be mentioned in the title
  • No promoting your e-commerce site name
  • No promoting other products/ brands
  • Avoid using all the words in caps
  • Don’t overuse acronyms
  • Avoid grammar mistakes
  • Avoid using unrelated keywords
  • The title should not cover email address and website address

Product description:

Do’s:

  • Try to cover all the necessary information in attribute fields

Don’ts:

  • Avoid using all the words in caps
  • Don’t overuse acronyms

Images:

Do’s:

  • Size: 1100*1100 pixels

Don’ts:

  • Avoid using the brand logo in the images
  • Avoid using watermark in the images
  • Avoid using borders and designs in the images

3.Paytm

Paytm is an e-commerce company based in Noida, India. Just like other marketplace giants, Paytm mall is almost into all the categories.

Product Title:

Do’s:

  • You can add a maximum of 80 characters
  • Adding keywords in the product title can improve search ranking
  • Use correct spelling
  • Title alignment should be as follows – Brand name, product name, product size, and color

Don’ts:

  • Any discounts or offers should not be mentioned in the title
  • No promoting your e-commerce site name
  • No promoting other products/ brands
  • Avoid using all the words in caps
  • Don’t overuse acronyms
  • Avoid grammar mistakes
  • Avoid using unrelated keywords
  • The title should not cover email address and website address

Product description:

Do’s:

  • Try to cover all the necessary information in attribute fields

Don’ts:

  • Avoid using all the words in caps
  • Don’t overuse acronyms

Images:

Do’s:

  • Size: Minimum of 500*500 pixels

Don’ts:

  • Avoid using the brand logo in the images
  • Avoid using watermark in the images
  • Avoid using borders and designs in the images

4.Myntra

Myntra is one of the fashion e-commerce giant in India, based out in Bangalore. The e-commerce company was acquired by Flipkart and is majorly into fashion and lifestyle category

Product Title:

Do’s:

  • You can add a maximum of 80 characters
  • Adding keywords in the product title can improve search ranking
  • Use correct spelling
  • Title alignment should be as follows – Brand name, gender, product color, product features, product name

Don’ts:

  • Any discounts or offers should not be mentioned in the title
  • No promoting your e-commerce site name
  • No promoting other products/ brands
  • Avoid using all the words in caps
  • Don’t overuse acronyms
  • Avoid grammar mistakes
  • Avoid using unrelated keywords
  • The title should not cover email address and website address

Product description:

Do’s:

  • Try to cover all the necessary information in attribute fields

Don’ts:

  • Avoid using all the words in caps
  • Don’t overuse acronyms

Images:

Do’s:

  • Size: Minimum of 1001*1001 pixels

Don’ts:

  • Avoid using the brand logo in the images
  • Avoid using watermark in the images
  • Avoid using borders and designs in the images

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5.Snapdeal

Snapdeal is one of the top Indian online marketplace based out of New Delhi, and is into almost all categories.

Product Title:

Do’s:

  • You can add a maximum of 80 characters
  • Adding keywords in the product title can improve search ranking
  • Use correct spelling
  • Title alignment should be as follows – Brand name, product name, product material, and category

Don’ts:

  • Any discounts or offers should not be mentioned in the title
  • No promoting your e-commerce site name
  • No promoting other products/ brands
  • Avoid using all the words in caps
  • Don’t overuse acronyms
  • Avoid grammar mistakes
  • Avoid using unrelated keywords
  • The title should not cover email address and website address

Product description:

Do’s:

  • Try to cover all the necessary information in attribute fields

Don’ts:

  • Avoid using all the words in caps
  • Don’t overuse acronyms

Images:

Do’s:

  • Size: Minimum 950*850 pixels

Don’ts:

  • Avoid using the brand logo in the images
  • Avoid using watermark in the images
  • Avoid using borders and designs in the images

 

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