Today, mostly all the business are implementing strategies like up-selling and cross-selling to boost their sales revenue. Considering the brick and mortar store, they are trying to cross-sell or up-sell products via deals and discounts, and arrangement of products in the store also has a greater impact. The same is applicable for online business too. When it comes to Amazon business, the competition is high and there are plenty of other sellers who are selling the same or similar product as yours. One of the smart moves is upselling or cross-selling the products on your selling list to the customers who have already made purchases from you. They are your most potential customer base. It is a perfect strategy and […]
What is Amazon A-Z Guarantee claims? These are claims that can be raised by the customers against the sellers. The claims are addressed to Amazon service center. Why are the A-Z guarantee claims a key element to consider? As an Amazon seller, you are aware of ODR (Order Defect Rate). It is one of the important metrics that define the performance of your seller account. Amazon policy is that the ODR percentage should not exceed 1% of the total orders. A-Z Guarantee claim is one of the three elements that contribute to ODR percentages. Get to know more about it @ https://www.insightmailer.com/blog/what-a-seller-need-to-know-about-amazon-account-health/ When can a customer raise A-Z Guarantee claim? A customer can raise A-Z Guarantee claim under any one […]
One of the most look-forward-to event for all Amazon sellers is the Prime Day event. On the 15th & 16th of July, the Amazon shopping portal will see mind-blowing deals with high traffic & nerve wrecking purchase behavior from customers. A heaven day for sellers, Amazon will fulfill all Prime orders in less than 3 days. Packaging and logistics related issues will be taken care of. New launches of products are expected on Prime day. Insight Mailer tool can be used to send your customized email campaigns that can be automatically scheduled for all your sales orders. The dashboard will also help you reach out to your most loyal and single-purchase customer’s post-sales, for feedback and reviews. Think of it […]
Consider your total cost First and foremost, analyze and calculate the total cost of the product For a manufacturer, the following costs will be involved Raw material cost Overheads Tax For a retailer, the following costs will be involved Cost price Tax Once you have calculated the total cost of the product, define the profit margin for the product. The selling price can usually fluctuate (+ or -) depending on some of the factors that will be discussed henceforth on this blog. Analyze your competition When you are selling on Amazon, you are one among plenty of other sellers and there will be at least more than 10 sellers who are into the same/ similar product segment as you are. […]
What is an Amazon sales ranking? The rank is specified for each SKU (product) and Amazon algorithm updates it on frequent basis. Amazon algorithm considers the performance of earlier sales to determine the rank. To note: The rank is independent of the product category. Where does the sales ranking gets indexed on the product page? Amazon sales rank gets indexed in the product information widget on the product page. Importance of mastering sales ranking 1: Higher the sales rank, higher is the chance of attracting customers to the product pages Higher the sales rank, better is your Amazon sales. Let’s say, a customer is searching for mobile accessories on Amazon. There are plenty of sellers who are into the same […]
By incorporating high-searchable keywords in your product content (Product title and description), you are taking a step towards increasing product visibility on Amazon search results.
Selling coach widget that is available on seller central serves 5 important functionalities.
Insight Mailer, an Amazon seller tool allows you to cross-sell products which results in boosting your Amazon sales.
To get yourself started is simple. If you have the following details on hand, you can get started quickly.
As an Amazon seller from India, you may aspire to sell on international marketplaces.
The opportunities are huge, and so will be your online sales
Each and every piece of vital business information are perfectly captured and displayed on the App.
Amazon brand registry allows manufacturers to register their brand on Amazon.
There are a lot of widgets available on the seller central that can help sellers to manage Amazon business competitively well.
It is a shipment program that allows Amazon sellers to store and pack the products on their own warehouse, after which Amazon takes care of shipping and delivering.
India is an evolving market for online sales, and there are a lot of online marketplaces where sellers can register, list and sell their products.
Provides a comprehensive idea of how your Amazon account performs.
FBA is a fulfillment program that allows the sellers to experience faster delivery.
Amazon Seller Flex is a fulfillment program with the motive to provide the sellers with more control over their inventory.
Selling on Amazon is getting competitive with the vast number of sellers trying to sell their products.
Amazon being a very competitive marketplace, buyers have a lot of options to go forward with.
As a seller, you are aware of the consequences negative feedback can create.
If you are a registered FBA seller, Amazon takes full responsibility for your product storage, packaging, shipments and customer services.
Ultimately any solution should focus on boosting sales on Amazon. And, with a huge competition that Amazon holds, improving sales does not come easy.
As a seller, when you look into the Services tab on your Amazon Seller Central account, there are a lot of choices that are available in front of you.
Irrespective of the huge competition Amazon holds, every seller on Amazon aspires to achieve good sales.
Most of the Indian sellers depend on more than one marketplace to catch up on sales.
Amazon is getting competitive, nevertheless for 2019 too.
Not every customer who purchased products on Amazon leaves feedback, product review or seller rating.
To increase reviews and ratings on Amazon, simply ask for it. It is very typical that most of the Amazon sellers do not leave reviews.
I have heard every seller stating “I want to increase my Amazon sales”. Amazon being a competitive market with a lot of sellers,
This blog will take you through few reasons why having a clear picture of buyer’s geolocation is an essential part of your Amazon business.
Amazon buy box refers to a section on the product page which allows buyers to make a purchase via Add to cart or Buy Now.
There are a few things you need to consider when requesting a feedback from customers.
When selling on Amazon, seller feedback and product reviews are integral part of your business.
Potential buyers usually glance through seller rating before making the purchase decision. Seller rating that is equal to 4, has higher chances of initiating purchase decisions.
Every seller aspires to get more and more positive feedback and reviews.And it is truly achievable if you follow a few best practices.
Gone are the days where you can make assumptions to run your business.
Product descriptions go a long way in enhancing your Amazon sales.
If you are an Amazon seller, you must be aware that feedback and sales make or break your opportunity of continuing to sell your products on the online platform. In case are a newbie, you will have to strive continually to get reviews and ratings in your favor.
As an Amazon seller, it is quite important that you receive positive feedback ratings and review for your products.
Just like the Images tab, news tab, videos tab on Google, the tech giant is set to launch shopping tab in India.
“Don’t waste customers’ time asking them questions unless you are prepared to act on what they say.”- Bruce Temkin, Founder,
Growing online is getting competitive every day. Just like all other business,key to grow your Amazon business is understanding your customers.
Managing your feedback on Amazon is very essential for you to establish yourself as a much sought after seller on the online platform.
Keyword optimization is an integral feature of Amazon SEO.
Negative Reviews on Amazon can drastically affect your position as a seller as against positive feedback and reviews.