Amazon now sells millions of products in India and worldwide. When you have a product on amazon, be almost certain you are going to face tough competition from other sellers selling the same or same kind of products. So how do you differentiate yourself or be the first one to be shown to your potential customers? The answer is to have used a proper and most common used keyword as part of your product description. Today shoppers do not filter their search by category. They simply go to the search bar and type their description of what they need. If the exact words are present in your product description, your product will be among the first few to pop up […]
Facebook ads are the most powerful, cost-effective and scalable tool to improve and grow your Amazon rankings and sales. It also builds viewership over the years that in-turn increases your sales ultimately. Why Facebook? Why not any other social media platform? Facebook has more than 2 billion active users monthly. Facebook’s targeted ad tool is quite sophisticated, that showcases your ad to people who are most likely to convert. The tool also allows you to showcase your products to people who have otherwise bought your products in the past or have bought similar products. Over time, it is seen that sellers who combine an Amazon Marketing strategy along with a non-Amazon Promotion strategy are sure to increase sales and rankings. […]
As you browse through millions of products on Amazon, have you ever wondered how new products are launched in Amazon? Launching a new product on Amazon is one thing, and generating sales is a whole new challenge. Have you heard about the Amazon A9 algorithm? The Amazon A9 algorithm is quite distinct compared to Google algorithms. SEO agencies could help you rank better on Google, but Amazon ranking requires a different approach. Google uses a variety of factors to deliver the best and most relevant search results from reputable sources. Whereas for Amazon, sales is a deciding factor for ranking the products. The higher the sales leads to better ranking of your products. If you are just starting off, this could be […]
Business on Amazon can be profitable if executed and managed perfectly. For which, we bring in the best service and an automated tool to run your Amazon business perfectly well. Amazon services: Cataloging and listing This is the foremost activity of Amazon business, as well as the most important one. Getting your products cataloged perfectly can make the first sales call. To achieve more sales, the product catalog needs to be informative and attractive. A successful product catalog Increases product ranking on Amazon search results Reduces product return rate Increases Amazon sale conversions Not sure, if you could create a successful product catalog? Let the team of experts https://sellercentral.amazon.in/gspn/provider-details/Cataloguing/aff2f83f-e3c6-4463-9e0e-9b8f04d7a164?ref_=sc_gspn_clst_cdt-aff2f83f&localeSelection=en_US&sellFrom=IN&sellIn=IN who are super smart and passionate about online marketplaces handle product […]
Amazon Great Indian Festival Sale 2019 The Amazon Great Indian Festival Sale 2019 is the most looked forward event this year. Like any other year, the sale will first be open to Prime members. Though the exact dates have not been announced yet (expecting late September or early October), Amazon has started to run teasers across all media. A dedicated page is already live hinting that the sale should start soon. This year, Amazon will have focused discounts on electronics and related gadgets. Mobile phones, mobile accessories, gaming and other related products with bundle offers are said to be showstoppers. Having certain credit cards will also help customers gain no-cost EMI. What to look out for when you are a […]
Insight Mailer, an Amazon seller tool facilitates 3 important functionalities Helps to improve Amazon seller reputation In Amazon business, a seller reputation is determined by 2 important factors: product reviews and seller rating. The tool aids to improve all of these. How does it work? Amazon feedback and review management involves two important tasks. Firstly, facilitates to handle negative feedback more effectively The tool provides notification as and when negative feedback is received, and also allows you to rectify negative feedback through professional email communication. Turns out more easier, as it provides you with feedback specific rich templates. Secondly, aids to get more product reviews, seller feedback and ratings that are positive And also, the tool has a wide range […]
Following are the reasons that can result in getting your Amazon selling privileges at risk. 1.Relatively high Order Defect Rate (ODR) Any order that has not led to a successful transaction is covered under ODR. Amazon policy is that ODR should not exceed 1% of the overall orders. Any exemption can lead to higher chances of getting your account suspended. 2.Shortcomings of product shipments and logistics Amazon places customer satisfaction first. Any kind of delay in product delivery or mis-shipments is not what a customer is happy about. Hence, these parameters are taken into consideration for determining the performance of the seller. Higher the percentage of delayed or mis-shipments, higher is the chance of getting your selling account suspended. 3.Listing […]
Consider your total cost First and foremost, analyze and calculate the total cost of the product For a manufacturer, the following costs will be involved Raw material cost Overheads Tax For a retailer, the following costs will be involved Cost price Tax Once you have calculated the total cost of the product, define the profit margin for the product. The selling price can usually fluctuate (+ or -) depending on some of the factors that will be discussed henceforth on this blog. Analyze your competition When you are selling on Amazon, you are one among plenty of other sellers and there will be at least more than 10 sellers who are into the same/ similar product segment as you are. […]
What is an Amazon sales ranking? The rank is specified for each SKU (product) and Amazon algorithm updates it on frequent basis. Amazon algorithm considers the performance of earlier sales to determine the rank. To note: The rank is independent of the product category. Where does the sales ranking gets indexed on the product page? Amazon sales rank gets indexed in the product information widget on the product page. Importance of mastering sales ranking 1: Higher the sales rank, higher is the chance of attracting customers to the product pages Higher the sales rank, better is your Amazon sales. Let’s say, a customer is searching for mobile accessories on Amazon. There are plenty of sellers who are into the same […]
By incorporating high-searchable keywords in your product content (Product title and description), you are taking a step towards increasing product visibility on Amazon search results.
Selling coach widget that is available on seller central serves 5 important functionalities.
Insight Mailer, an Amazon seller tool allows you to cross-sell products which results in boosting your Amazon sales.
To get yourself started is simple. If you have the following details on hand, you can get started quickly.
As an Amazon seller from India, you may aspire to sell on international marketplaces.
The opportunities are huge, and so will be your online sales
Each and every piece of vital business information are perfectly captured and displayed on the App.
Amazon brand registry allows manufacturers to register their brand on Amazon.
There are a lot of widgets available on the seller central that can help sellers to manage Amazon business competitively well.
It is a shipment program that allows Amazon sellers to store and pack the products on their own warehouse, after which Amazon takes care of shipping and delivering.
Provides a comprehensive idea of how your Amazon account performs.
Amazon Seller Flex is a fulfillment program with the motive to provide the sellers with more control over their inventory.
Selling on Amazon is getting competitive with the vast number of sellers trying to sell their products.
I have heard every seller stating “I want to increase my Amazon sales”. Amazon being a competitive market with a lot of sellers,
There are a few things you need to consider when requesting a feedback from customers.
When selling on Amazon, seller feedback and product reviews are integral part of your business.